Once again Ideal Interface has met all of the requirements to be a Google Partner. Maintaining this is important to us as a digital marketing agency and is an achievement we are proud display on our website.
Note: You can check our Google Partners status here:
https://www.google.com/partners/agency?id=4383486596
What is the Google Partners programme?
The programme is designed for advertising agencies and third parties that manage Google Ads accounts on behalf of other brands or businesses. The Google Partners programme is now active in over 60 countries and is available in 43 languages.
What benefits does it have?
For agencies:
The Google Partners programme offers agencies strategic benefits focused on education and insights, access and support and recognition and rewards. Its mission is to empower these agencies via the use of innovative tools, resources and support to help their clients get the most out of their Google Ads campaigns.
For clients
The programme is proof that Google recognises the skills and accomplishments of the agency, plus that they have an ongoing relationship with Google.
How do you become a Google Partner?
There are three requirement categories to qualify as a Google Partner:
- Performance
This demonstrates that an agency can effectively set up and optimally run Google Ads campaigns to achieve the greatest results for clients. - Spend
Each Google Partner registered Ads manager account needs to maintain a 90-day ad spend of $10,000 USD - Certifications
Account strategists are employees of your an agency who manage Google Ads campaigns on behalf of clients. Every Google Partners registered Ads manager account needs to have half or more of their account strategists certified in Google Ads , with at least one certification in each product area with campaign spend of $500 USD or more in 90 days (for example Search, Display, Video, Shopping or Apps).
These Google Partner requirements are checked on a daily basis. So as soon as our certifications & qualifications expire… we loose our Partner status.